Blog Posts Tagged With 'website'

4 Reasons you should know who is visiting your website

Posted 2 months ago by Caspar
12/09/2008

Tagged with: ,

4 Reasons you should know who is visiting your website. Many businesses still rely on services like Google Analytics to track activity on their website. While such top-level analytics play a role in the online marketing mix, they do not offer the type of detailed, qualitative data that tells you which companies have been viewing your website and what they might be interested in buying. Caspar Craven, Co-Founder and Director of Trovus, makes a case on why SMEs should know who's visiting their website - and how this valuable knowledge can turn browsers into buyers and interest into real revenue. ...

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The Long Tail

The phrase The Long Tail was first coined by Chris Anderson in an October 2004 Wired... Read More

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4 Reasons you should know who is visiting your website

4 Reasons you should know who is visiting your website. Many businesses still rely on... Read More

This site is about Social Computing, Web 2.0 and growing the Trovus business. See here for more information on Trovus.

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Permission Based Email MarketingThis book by the master of the web, Seth Godin gives some... Read More

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