Blog Posts Tagged With 'value from web2.0'

accountants make the blogosphere work

Posted over 2 years ago by caspar
22/05/2008

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Great meeting yesterday with Phillip Goodman and Peter Rogol from accountants Goodman Jones.Phillip has been working to drive value from the web for the last couple of years through both their Corporate Website and a blog site.Music to my ears to hear what they have been doing - taking corporate issues and writing about them in a way that customers can relate - talking in real world language (not always a forte of accountants from my experience).The benefits for Goodman Jones:- Enhanced Reputation - people know about them and refer to them;- Lead Generation - its generates business through the...

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The Long Tail

The phrase The Long Tail was first coined by Chris Anderson in an October 2004 Wired... Read More

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One of the most common questions we get at Trovus is what is the Trovus... Read More

This site is about Social Computing, Web 2.0 and growing the Trovus business. See here for more information on Trovus.

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The Tipping Point by Malcom Gladwell Very interesting analysis of how trends kick off via... Read More

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