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The phrase The Long Tail was first coined by Chris Anderson in an October 2004 Wired... Read More

One of the most common questions we get at Trovus is what is the Trovus... Read More

This site is about Social Computing, Web 2.0 and growing the Trovus business. See here for more information on Trovus.

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The Tipping Point by Malcom Gladwell Very interesting analysis of how trends kick off via... Read More

Do you believe blogging has a value and a quantifiable ROI?