BBC reports Digital Divide

Posted over 2 years ago by Caspar
13/08/2007

View Comments (3) | Leave Comment

Digital Divide

Some interesting research today on the BBC today reporting results of the Oxford Internet Survey (OxIS), based on interviewing 2,305 people aged 14 years and older in England,

Headline stats from the survey were:

- 67% of the population were current internet users in 2007, up from 59% in 2003;

- There has been a big increase in the use of broadband, with 85% using high-speed connections, compared with just 19% four years ago

- Mobile internet use has also seen a sharp increase, with 29% having wi-fi wireless access, compared with just 1% four years ago, and 21% accessing the internet on a mobile phone or PDA, up from 5% four years ago.

- OxIS finds that 42% of students have created a profile on a social networking site such as Facebook or MySpace, but just 15% of the employed and 2% of retired people.

- There has been an enormous increase in the use of search engines such as Google to find information - with 57% mainly using search engines, compared with just 19% in 2005.

For internet users, the web is now a more trusted source of information than television - and the amount of television they watch has declined. According to Bill Dutton, the internet continues to be a "transformative" technology, changing what we know, how we know it, and who we know in profound ways.

Whats our take: we are seeing higher and higher levels of internet use as it becomes more pervasive in peoples lives.

One question we would like to ask: is there any question that people would'nt turn to the internet for an answer to?

More details can be found at:

http://news.bbc.co.uk/1/hi/business/6913918.stm

.

Comments

There are currently 3 comments about this blog.

Chris Anderton, over 2 years ago

i tend to google everything - that's the beauty - you no longer come across something that raises questions in your head and have to leave them unanswered - you can just turn on the pc and ask the web

Caspar Craven, over 2 years ago

hmm - just googled the question: "what question would'nt i ask on the internet" = zero results

Edward Charvet, over 2 years ago

I have one...I wouldn't turn to the internet to ask it what question I wouln't ask of it? Or would I?

Leave a Reply





23d2085bb0e1931b73897fabd5b645df0423d801

type the text from the image

Digg_icon digg it!   Delicious Add to del.icio.us
.

Wiki

The Long Tail

The phrase The Long Tail was first coined by Chris Anderson in an October 2004 Wired... Read More

Blog

Trovus Pricing

One of the most common questions we get at Trovus is what is the Trovus... Read More

This site is about Social Computing, Web 2.0 and growing the Trovus business. See here for more information on Trovus.

What's New!

Login


Don't have an account?
Register Now!

Forgotten your password?
Reset Password

Reading List

Marketing to the Social Web - Larry Weber This book is a must read for... Read More

Quick Poll

Do you believe blogging has a value and a quantifiable ROI?

   View Results

Podcasts & Video Feeds

  Show Details

More Podcasts...

.